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Jeep certainly used a one-of-a-kind promotion to showcase their 2006 Jeep Commander and to announce their partnership with Operation Gratitude as a means of getting donated items to U.S. Military Soldiers.
Jeep is making nearly 2,800 Jeep dealerships nationwide official “drop zone” locations for Operation Gratitude, a national non-profit organization that collects comfort items and letters of appreciation from the American public and ships them to service members overseas.
“Today, the new seven-passenger Jeep Commander showcased its legendary ‘go-anywhere, do-anything’ capability by traveling through unusual conditions to help Operation Gratitude as it arrives in dealerships across the country,” said Jeff Bell, Vice President of Jeep.
“The Jeep brand’s military heritage goes back more than 65 years, so it’s only natural that our dealers would expand our relationship with Operation Gratitude to help our service men and women around the world.”
I've been writing about Jeeps since 1998 (the same year that Google started… and before the days of Facebook and YouTube). We started this Jeep site in 2004. I've always been a Jeep guy — and I enjoy tackling simple Jeep DIY projects myself.